Yellow Tree

Zespri's Support for Young Kiwis

August 9, 2023

The Zespri Aims Games, held annually in New Zealand, is the largest multi-sport event for intermediate-aged athletes in the Southern Hemisphere. It serves as a platform for budding athletes, aged 11 to 13, to showcase their talents and compete in a variety of sports, including basketball, netball, swimming, athletics, and more. The event not only promotes physical activity but also instils essential values such as teamwork, resilience, and fair play.

Zespri's involvement in the Aims Games is not just a sponsorship; it's a commitment to nurturing young talent and supporting a healthier, more active generation. The partnership between Zespri and the Aims Games is a harmonious one, as both share a passion for promoting well-being and excellence.

One of the most significant contributions of Zespri to the Aims Games is the provision of healthy, nutritious snacks for the young athletes. Zespri kiwifruit, packed with essential vitamins, minerals, and antioxidants, is the perfect snack to fuel young bodies and boost their immunity. This initiative not only encourages healthy eating habits among the participants but also highlights the importance of nutrition in sports performance.

Beyond nutrition, Zespri's sponsorship goes the extra mile by providing athletes with access to professional athletes and mentors. This hands-on engagement allows the young athletes to learn from the best in the business and gain insights into what it takes to succeed at the highest level. Meeting their sports idols and learning from their experiences can be a life-changing opportunity for these aspiring athletes.

Moreover, Zespri's commitment to sustainability aligns perfectly with the values of the Aims Games. Zespri takes pride in its environmentally responsible farming practices, which help ensure that future generations can enjoy the benefits of healthy, nutritious fruits like kiwifruit. By promoting sustainability, the partnership encourages young athletes to be conscious of their impact on the environment and adopt responsible practices in their sporting careers.

The Zespri Aims Games are not just about competition; they're about fostering a sense of belonging and camaraderie among young athletes. This event provides a unique opportunity for participants to forge friendships and connections with peers from diverse backgrounds. It breaks down barriers and promotes inclusivity, showing that sports can unite people regardless of their differences.

In addition to supporting young athletes, Zespri's sponsorship also extends to the coaches and volunteers who play a crucial role in the Aims Games. Through various initiatives, including coaching workshops and recognition programs, Zespri acknowledges the dedication and hard work of these individuals. By investing in coaching development, Zespri ensures that the future of youth sports in New Zealand remains bright.

As a responsible corporate citizen, Zespri's involvement in the Aims Games is a testament to its commitment to giving back to the community. By nurturing young talent and promoting healthy, active lifestyles, Zespri is making a positive impact on the lives of thousands of young athletes.

In conclusion, the Zespri Aims Games, supported by Zespri's sponsorship, is an exemplary initiative that demonstrates the power of sports to transform young lives. It goes beyond competition to instil valuable life lessons, encourage healthy habits, and foster a sense of community. Zespri's involvement is not just a corporate partnership; it's a heartfelt commitment to building a brighter future for young athletes and, by extension, the world of sports.